Welsh Labour MP for Ogmore, Chris Elmore, has called on his constituents to support Breast Cancer Now’s Wear It Pink campaign.
The charity’s annual fundraiser takes place on Friday, 18th October and since it was first started, has raised £33 million to date. By wearing it pink and making a small donation to the charity, they are able to continue the life-saving breast cancer research and support for those living with the disease.
At an event in Parliament, Chris read messages of support from constituents and added his personal support to the campaign.
Chris Elmore MP said:
“I’m always pleased to support the amazing work Breast Cancer Now do for cancer sufferers across the UK and their families. Their work really is invaluable and their annual Wear It Pink campaign really underpins that.
“Of course, I’ve chosen a particularly fetching outfit this year to show my support for this important cause – I’d highly encourage as many people as possible to get involved!”
Baroness Delyth Morgan, Chief Executive at Breast Cancer Care and Breast Cancer Now, said:
“Breast cancer still affects so many of us, and our goal as a charity is that by 2050 everyone who develops breast cancer will live, and be supported to live well. The money raised from wear it pink is so crucial to this helping us to fund vital breast cancer research and support for those affected by the disease.
We hope that by wearing pink, Chris will encourage more people to wear it pink in on 18 October and help us to continue to fund vital breast cancer research and support.”
Anyone can take part in Wear It Pink. Some people will choose to hold a cake sale, while others will opt to organise a raffle and some will arrange a pink fancy dress day at their school or workplace. No matter how people chose to wear it pink, all the money raised will help to fund vital breast cancer research and support.
In April 2019, Breast Cancer Care and Breast Cancer Now merged to create the UK’s first comprehensive breast cancer charity, united around the shared ambition that by 2050 everyone who develops breast cancer will live, and be supported to live well. Every Wear It Pink donation will help towards this goal.